News

News

PERON and Akrapovič at Autosport 2018

January 19, 2018

Autosport International has proved another big success for PERON and Akrapovič, with a record number of customer and dealer enquiries.

With over 95,000 visitors over the four days, the event attracted a huge amount of attention from discerning performance car enthusiasts and the industry alike – with many heading to the Akrapovič stand.

Based next to Porsche and close to the main stage, we showcased a range of exciting Akrapovič products, including the brand-new 105mm Evolution system for the Nissan GT-R, as fitted to Litchfield’s 1000bhp demo vehicle.

Premier Scottish dealer Ecotune also brought along their stunning 991.2 Turbo S. With its freshly installed Akrapovič system, this stealthy black Porsche is ready for the next stage of development – more power!

We were also delighted to be joined by key figures from Akrapovič, who flew over from HQ in Slovenia, including Area Sales Manager Primoz Asenberger and two leading R&D specialists.

PERON Sales Director Charlie Orpen said, “Autosport was another huge success for Akrapovič. We had a fantastic number of enquiries, for a broad range of systems and have passed these on to the relevant UK dealers.” He continued: “It was also a great opportunity to catch up with our dealer network and to explain our exciting plans for 2018’’.

The prime objective for 2018 is to increase our web presence by creating high-value, engaging content, to push the Akrapovič brand. Key to this will be offering additional dealer support, which will take the form of editorially led profiles and technical features, headed up by PERON’s new Marketing Manager Davy Lewis. With almost 20 years’ experience in performance automotive publishing, Davy will be driving the marketing strategy for PERON and Akrapovič in the UK.

Following the success of Autosport, our next big event is the SCD Secret Supercar Meet in March. With 250 supercars already confirmed, it promises to be another fantastic showcase for Akrapovič.
We’d like to thank everyone who supported us at Autosport, especially CLP Automotive, Ecotune, Litchfield and JZM Porsche, and we look forward to working with all of our dealers to make 2018 another highly successful year.